Leadership is changing in a digital world where rapid change continues to create both challenges and opportunities for businesses and leaders alike. This quick guide contains useful insight and practical models to help leaders understand and navigate this changing environment.
The ongoing coronavirus pandemic is impacting every part of our lives, from the places we can go to the way we spend our time, to the priorities we have and the way we spend our money.
Econsultancy’s Future of Marketing survey, which canvassed close to 1,000 client, vendor and agency-side marketers on their predictions about the future of the industry, revealed that an overwhelming majority of marketers feel optimistic about their future. All told, 82% of marketers say they are optimistic about the future of marketing – a third (33%) are […]
As the marketing mix becomes ever larger and more technical, there has been a growing demand for a variety of data-driven and digital skills in marketing, many of which can be too technical to fulfill. This has created a digital skills gap within marketing, and as automation and digitisation in the sector grows, there are […]
An abridged version of Econsultancy’s Learning from Digital Disruptors Best Practice Guide, looking at how disruptive businesses operate, and the strategies and tactics they adopt for success.
Econsultancy subscribers can watch our recent quarterly briefing on demand to learn from a panel of expert marketing leaders how mindset can transform your career and your organisation.
The latest phase of Econsultancy and Marketing Week’s ‘Marketing in a Crisis’ research has revealed that Covid-19 has spurred on organisations to prioritise learning resources for remote employees.
Rory O’Connor is the founder and CEO of Scurri, a provider of software that connects and optimises the ecommerce ordering, shipping, and delivery process. Econsultancy caught up with him to find out his view on the long-term trends affecting retail, how retailers have been adapting to the pandemic, and what advice he would give to young junior professionals just entering the industry.
A webinar discussing some of the questions arising from the disruption of the coronavirus crisis, with ideas for solutions including the challenge and opportunity for learning, the new skills and knowledge that will help guide marketers through these difficult times, and the continued importance of marketing fundamentals.
The uncertainty surrounding revenue and future planning caused by the coronavirus pandemic has caused most businesses to put a freeze on recruiting new hires, with many companies going so far as to furlough employees who had recently joined or who were due to take up new roles in the midst of the crisis.
Ashley Friedlein, founder of Econsultancy, revisits his 2020-2030 digital trends predictions in light of the Covid-19 outbreak.